Club Clothing 2020/21

Our new club kit design for 2020
MTB shirt design

Exclusively for members of Cheltenham & County Cycling Club Ltd, we are able to offer quality Alé kit at discounted prices.

The brand-new design for 2020/21 celebrates the club’s centenary year, offering a subtly retro look with additional red detailing. 

Now, we also have a C&CCC Hoodie available just in time for the winter!! The cost is £20 which is a great price as it is produced in heavy cotton and great quality. It is available from Academy Sports and Leisure Ltd based in Mead Industrial Estate, Leckhampton so keeping it local. Order by downloading the App, through their website or click on the link… You can click and collect or pay for Postage and packing which will be extra. They are made to order so there will be waiting time. Supplier has advised that it should be available 10 days max once order received.

The ordering process

We are introducing a new ordering process for 2020.

Items must now be purchase online via the Alé club clothing portal.  The portal will be open to accept orders during defined windows through the year. Orders will be sent for manufacture at the end of the ordering window and this is subject to minimum order quantities being reached. 

The portal can be found at the link below. Note that payments must be made online directly to Alé.


In common with most Italian cycling kit, Alé sizes are on the small side, particularly with the bib shorts. Do not be surprised if you need to go up one or two sizes compared to our older Inverse club kit and kit from other manufacturers. 

Ale Size Guide


The club has negotiated a very good deal with Alé, making it extremely good value. Note that the RRP for some items is almost double the price on offer to members! All orders will be delivered to your specified delivery address for an added £5.

For up to date pricing, see the Alé ordering portal at:


Please note that due to the custom nature of the supplied kit, Alé operate a no-returns policy.